Mastercard Priceless Cities

Providing memorable experiences and access to make a lasting impression.

Payment mogul Mastercard is a household name, however in a competitive world of rates and rewards they created the Priceless Cities campaign where the brand leveraged its partnerships across lifestyle, entertainment, culinary and sports to provide money can’t buy experiences and access exclusively to its cardholders driving both cardholder appreciation and new customer acquisition.

In Chicago, this campaign tapped into its partners with the Chicago Cubs, Chicago Bears, Magnificent Mile, Rick Bayless, Graham Elliot, Westfield Malls and many others to provided benefits such as;

- Complimentary transportation up and down the Magnificent Mile’s shopping district

- Access to player meet and greets, including on-field & private dining experiences

- Off-market hospitality packages to access sporting & entertainment experiences and tickets not available to the public

- Private Chef’s table dining experiences